Ep #281: How to Leverage Storytelling in Your Business with Jude Charles

The Design You Podcast Tobi Fairley | How to Leverage Storytelling in Your Business with Jude Charles

How do you present yourself to the world through your business? Storytelling is one of the most powerful ways you can communicate your value in this world, and my guest this week is here to help you leverage the power of tenacious storytelling and vulnerability in your business.

I’m super excited to introduce you to a new friend of mine, Jude Charles. Jude has been producing documentaries for entrepreneurs for the past 17 years, and it’s fair to say he’s learned everything there is to know about storytelling in that time. Every time I speak with Jude, I feel inspired to tap into the next version of myself, and I know you’re going to love him too.

Tune in this week to discover how to leverage the power of tenacious storytelling in your business. Jude is sharing how he helps his clients bring their stories to life, the importance of continually redefining your why, and he’s sharing his tips for building unwavering courage in everything you do as an entrepreneur.


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What You'll Learn From This Episode

  • Why designers sometimes struggle to tell their real story through their business.
  • The stories that help your clients truly understand you.
  • How Jude helps his clients share their most important stories.
  • Why people can do what you do, but they can’t be who you are.
  • How Jude’s why has been a guiding star in his business.
  • Why your vulnerability is what makes people want to work with you.
  • How to share your story and show up with courage, vulnerability, and tenacity.

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Hi! I'm Tobi

I help creative women (and a few really progressive dudes) design profit-generating, soul-fulfilling businesses that let them own their schedule, upgrade their life and feel more alive than ever!

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