The Real Health of Your Company

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As we move into the new year, with our new list of goals and intentions (I’ll be sharing some of mine soon), let me ask you something. How is your health? I’m not talking about your financial health, I’m talking about your personal health, something that I really want you to think about as you read this blog.

If you think this is about Tobi’s “woo woo” ideas, think again. Business magazines like Forbes and Inc. are focusing on the direct correlation between healthy executives and healthy company bottom lines. Top businesses are realizing that they have to protect their #1 asset, and that is their CEO.

So what is your company’s biggest asset? That’s right – it’s YOU. How are you protecting your investment and your company?


I promise you this job is hard when you’re healthy. When you’re tired and dragging, it is doubly hard (or likely exponentially so). It takes huge amounts of energy to travel, have client meetings, be creative, and run a business while keeping erratic hours – and then do those all over again the next day. There are so many demands of the job and company that we often put ourselves on the back burner and that doesn’t even take into account all the family and other obligations that happen when our workday is done.

Add to that the fact that technology allows us to have constant contact with our jobs and makes it difficult to unplug. That means we can end up in pretty bad shape because we have no time to replenish our energy – mental or physical.  Yes, we often end up on a hamster wheel with no stopping point in sight. Stress also compounds the problems of our inconsistent exercise and diet. And there is PLENTY of stress in our jobs, isn’t there? It takes a strong effort, especially for those of us who own our own companies, to protect our own health.


Beyond the obvious benefits of being active and eating healthy, taking care of yourself is a sound business decision. With owning your own company comes intense pressure to succeed and to make more money. What we often forget is that the more fit we are, the better our job performance. These two things are linked – personal health absolutely influences professional performance. Let me say that again (it’s tweet-worthy)…personal health ABSOLUTELY influences professional performance!  Getting fit can help us excel at work, to be better leaders, and to perform with more energy, focus, and creativity.

What it comes down to is that the fitness of a company’s owner, leader, and CEO can determine the success of a company. Think about how costly it would be if you were out of commission for an extended time – could your company survive? Your health and your day-to-day productivity has the biggest impact on your company’s success. The ability to physically keep up with the fast pace and long hours that our industry requires is absolutely critical.

Celebrate every tiny victory! (6)

In other words, the simple benefit of being healthy and having more energy should be enough to keep anyone eating right and exercising, but if that’s not enough, remember your entire company is at stake. An unhealthy, disengaged CEO makes for an unhealthy, disengaged company.

So here is some advice as we enter this new year: You should put exercise sessions on your appointment calendars, give exercise equal billing with a client meeting! When you think you can’t afford to workout because you have to get to the office, THINK AGAIN! And you should think about how to have healthier meals on the go – maybe have someone prepare them for you, or get them ready and packed on the weekend. And while you’re at it, put a meditation app on your phone so you can settle your mind for 5 minutes every day or longer if you can commit to it. Even if it’s in your parked car outside the design center, meditation could change your life and your business. And don’t even get me started on yoga. It’s a game-changer for sure!

Remember you will be a better designer, and a better CEO, if you take care of yourself. You will be more productive and emotionally stable, and your mental, emotional and physical performance will improve. Let’s keep ourselves (and our companies) happy and productive this year! It’s my top priority for 2016. Will you join me? Let’s be the healthiest part of our companies in 2016!







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