Archive for the ‘Resolutions’ Category

My 2015 Word of the Year

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It’s time for me to select my word of the year. The word that will define or underwrite the year ahead. My word of the year is like a litmus test for what to say YES (and NO) to. It’s a guide for how I run my company and my life. It is a word I turn to when I am feeling unmotivated, burned-out or overwhelmed. It’s a where I find my inspiration. It helps me stay true to what makes me HAPPY! So getting just the right word is really important to me.

Looking back at my word of the year for the last three years and seeing what I have accomplished in those years is exciting

Last year my word was Action and boy did I take Action.

Tobi U

In 2013 my word was Inspire and I did a lot of work that inspired others and it really led to major growth in our consulting business. It laid the groundwork for my new partnerships and licensing agreements and my new online learning center that I announced this week, Tobi U.


In 2012, my word was Discipline and I got more disciplined than ever that year with my finances and my health. More than my bank account benefitted. My physical and mental health were in a great place as a result too.

tH april 14

So what about this year? Well I have accomplished a LOT in the 15 years that I have owned my company, especially in 2014. Many of the things I have been working towards like magazine covers and licensing deals are happening and it feels SO good.

I am a goal-setter. I am an achiever by nature. In fact the Strength Finders 2.0 test tells me my top 5 strengths are Activator, Achiever, Futuristic, Maximizer and Significance. Activator means I produce results quickly. And Achiever, as you can imagine, means that I am more persistent, unyielding and energetic than many people and that I spend as much time as I need, to reach a particular goal and produce quality results. So Activator + Achiever means I’m Persistent and Unyielding at reaching goals QUICKLY. Yep! That sounds like me.


But after achieving so many of my big goals (and trust me I am really enjoying those achievements) I am ready to dig deeper. I am ready for more meaning. I am ready for more time with my family, time in my home, time at my office. I am ready to go after even bigger dreams–the kind that you find in the inner-most part of your being. The kind you are afraid to tell people about. The kind you are almost afraid to even admit to yourself.

I am ready to create and build some of the things that can only happen once you have marked off all the things you are “supposed to do” to be successful and you really turn inward towards your heart’s desires.

elle and me

I am going for things that don’t just make me Happy but that bring me JOY!  It’s a bit hard to explain because all the things I have achieved so far have made me happy. But with the job of achieving them came a lot of pain too. Pain of being away from home. Pain of working crazy long hours.

Danielle tobi

Just last week I was listening to The Desire Map by Danielle LaPorte and she asked “Why do we believe that pain is supposed to be part of our goals?” As in “Short term Pain, Long Term Gain” or “It’s Painful but it will all be worth it when I achieve my goals”.  Danielle posed the question, “Why can’t we achieve our goals while feeling good?” Why that’s a GREAT question, Danielle!

And Danielle went on to say that after “goal-chasing” for a while, we would probably hit a point where we are tired of “working so hard” and we start to question if it’s worth it”.  Hello Danielle? Are you there? In my head?

saying no tobi

I then listened to a great podcast by Ali Brown and she said some really profound things too. She was talking about how early in your career, you say yes to everything because you feel like you “have to” and thankfully it usually does pay off for a while.  But after you reach a certain level of personal and financial success, it’s time to say NO! No to some things (or a lot of things) that have been a big part of your life. You reach a point where you would rather stay home more or go after your heart’s real desires. You are finally able to give up your “FOMO”–fear of missing out.  And this allows you to start making decisions based on what you WANT, not what you feel obligated to do.

Wow, were these ladies reading my mind or what?

Oprah tobi

So here we go…My word of 2015 is Significance.

Sig-nif-i-cance (noun)

:the quality of being important

:the quality of having notable worth or influence

:the meaning of something

:the quality of being statistically signficant

Synonyms: Meaning, Implication, Essence, Intention, Substance, Point, Consequence, Seriousness, Moment, Gravity, Magnitude, Sense, Force, Bottom line, Nuts and Bolts, Nitty Gritty

Related Words: Nature, Soul, Spirit, Acceptance, Core, Heart, Matter, Motive

Antonyms: Triviality, Meaningless, Insignificance, Unimportance

Don tobi

Interestingly, my 5th strength from Strength Finders 2.0 is Significance. But in that case it means a need for being Significant. Significant in my Industry. In the lives of others. In the world. And I would agree I do feel a need for that. It’s probably part of what drives me to reach my goals or even which goals to set and what to create like my Tobi Fairley Courses, Mastermind and now Tobi U.

rainy day with izzy

But for my Word of the Year I am going for Significance as in Intention, Meaning, Essence, Magnitude, Heart, Soul and Spirit. I want all the things I choose for 2015 to be “significant” or important–really important to ME. I want them to touch my heart and fill my spirit. It means re-prioritizing.  It means being brutally honest with myself about what I want and more importantly, what I don’t want. And it means having the guts to say no to things. It means asking myself with every single decision “Do I really care about this? Do I really want this? Is this significant for my family? Is this significant for me? If not, the answer will be no.

good vs great

Just this week a designer who has been to several of my classes and took my e-coaching course posted in our Facebook Forum this comment:

“Does anyone remember Tobi Fairley telling us that if you only accept the ‘good’, you might not have room for ‘great?’ Let’s go back to the Fall when I was trying to figure out how to work with a good project. I stood my ground (on some things) and we did not sign a contract. One month later I land the biggest job of my career, doubling my income from last year. The right client, the right fee, the ‘great!’ I might not have had room for this job, if I had forced the other. Thank you for all your support on this site!I want more time with my Family.”

Well it’s time I remember my own advice. It’s time I say no to the good and make room for the great. It’s time I make only the choices that are important or have “significance” to my dreams. It’s time I go for my heart’s desires.

What do I want this year?


I want less travel except for family vacations–I want more of those.

I want to read more books…in my bed…in my PJ’s that help me reach my goals.

I want to say (out loud ) my heart’s desires and lay the groundwork to make those things happen this year.


I want time at home for decorating, and nesting, and cooking.

I want to be in my office more, instead of on the road,  creating new revenue streams that change peoples lives including mine.

What will I do this year?

green smoothie

I will say yes to myself. Yes to my health. Yes to a schedule that feels good, and that looks like my “dream” day. And I will keep this schedule weekly, not just every once in a while. I will nurture my spirit and my soul.

I will give myself permission to make the decisions I want and that feel good. I will no longer believe that goals have to be painful.

I will stop waiting to be really happy “one day” when I have achieved things. I will be happy TODAY in case one day never comes. If I can’t be happy WHILE I achieve my dreams then I need to rethink those dreams.

I will stop doing things because I think I NEED to, if I don’t WANT to. I will say No to things that don’t excite me. I will listen to my gut.

I will say yes to Joy.

I will not feel guilty about my decisions. I will not feel like I am letting others down. I will be ok if people don’t like my No’s.

I will choose ME!

Significance. Importance. Spirit. Soul. Yes! Those feel right.

And as Oprah asks…What is one thing I know for sure? I know 2015 is going to be a pivotal year for me.


What will be it for you? What is your word? Leave me a comment and let me know.  And in case it inspires you…my 9 year old daughter just told me she has picked a word for 2015 too. Her word is “Chillax”.

She is my hero.

Happy New Year friends! I wish you a year of “enough” of everything your heart desires!


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Selfcare Saturday: A New Year, A Better You!

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day planner I saw a great comment by Mastin Kipp a few days ago that said “Forget the idea of a New Year, a New You–you don’t need a NEW you, you just need to lean into the YOU that you already are!” I LOVE this thought. It’s so true. He’s saying that we should be authentic. We should own who we really are. quote You know Mastin is on to something. Why are we always trying to be someone different, instead of just being really great at who we are? I spent some time yesterday creating a Pinterest board all about the things that I already do that I want to do more of in 2015 and a few things I want to add into my life in 2015 (or even stop doing) that will make the “me” I already am even a bit better.

So check out my Pinterest board called A New Year, A Better You. It has everything from How to become that Neat Freak You’ve always wanted to be by Pop Sugar. And yes, I truly love being neat! how to organize To some gorgeous mint green Nike’s that might make me want to lace up even more often and work out. shoe There is a link to How to Organize your Time Better in the New Year. Office table with notepad, computer and flower. View from above with copy space And 5 reasons you should have a Fitbit. (I agree, I’ve had one for years now and just got a new Fitbit Flex). fitbit I posted this cute gratitude journal that might inspire you to keep track of your blessings all year long. You can buy this cutie one on Etsy. gratitude And I even pinned a guide from Lauren Conrad on what healthy supplements we should be taking. Navigating the vitamin and supplement world is confusing sometimes. lauren conrad And I have some great quotes like the one above on self care on the board and I’ve pinned my favorite Whitney English Day planner with a link to buy it in the pink Ikat (shown above) a cute store in Little Rock . This Pink one is the one I have and I am loving the pink feminine touch on my favorite planner this year. There is SO much more on this New Year, Better You Pinterest board from healthy recipes, to my favorite treadmill desk (yes, I WILL get one in 2015), to how to ferment foods for a healthy gut, to the new Tony Robbins book on Money Mastery and there is a fantastic Yoga Glossary that is great for anyone who loves yoga but especially if you are new to it.

Seriously, if it’s on my radar or agenda for 2015, it’s probably on this Pinterest Board. And keep checking back as I will be adding new pins in the coming days and weeks. I am excited about 2015 and I can’t wait to use this new Pinterest tool I’ve created to remind me of my intentions.  And if you feel up to it, you might want to create a similar board of your own. I can see how this board is going to be a great go-to for me–a place to check in on a regular basis and keep myself on track with being authentic and the best me I can be.

Happy Self-care Saturday Friends and Happy Pinning! I’m off to organize my closet, buy some healthy groceries and get ready for a great 2015!



Your Dream Business Is as Important as Your Dream House! And What the Heck is a Telecourse?

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Hi Friends,

I am SO glad you all are loving my posts this year on my intentions, my new house, and much more. Thanks for all the great comments. 2014 is on fire for me already, and you will see many more exciting launches and announcements in the coming weeks and months.

But what about you? What is 2014 the year of in your life? I hope it’s a year of finally living the life you say you want. And I am here to help make that happen.

Today I wanted to take a moment to tell you a bit more about my upcoming telecourse, Build Your Dream Business, explain what a telecourse is, what this one is about, and why you just can’t wait another minute to sign up. I know, I know…many of you come here to build your dream house, but your dream business is just as important to living a life you love. My goal is to help you do both! And do them both NOW!


First, a telecourse is a series of phone calls where you dial in and listen to someone, in this case me :), teach you about an important topic. My weekly calls will be about 60-75 minutes and you can listen live, which is the best option so you don’t procrastinate on taking advantage of the great content. But if you have to miss a call, no worries! You can listen later through the link we will send you to the call. And even if you do listen live, you can listen again while you work out, or while you’re driving in your car. It’s a great way to really take the information in and make sure you are putting all the big ideas to work. One time listening to the call just may not be enough, and we want you to have access to the information whenever you need it.


Secondly, what about my telecourse content? Is it right for you? Well it’s right for you if you are running a small business or if you are a creative businessperson, so that covers a lot of ground. It is certainly for interior designers like me, but it’s not just about design. It’s for almost any businessperson whose business isn’t living up to its potential or any person who wants to start a new business off on the right foot. It’s about building the business you have dreamed about. A business that will allow you to make the money you need to live your dreams, and to have the flexible schedule that allows you to take advantage of the money you will make. So anyone in a small business, any solo-preneurs, or any one like me with 5-10 employees can really benefit from this course. It’s also great for you if you are thinking about leaving your current situation and finally starting the business of your dreams and I know there are tons of you out there just itching to finally do what you love!


This course is about how to stop procrastinating on living the life you say you want. I will teach you how to make your dreams a reality through your goals and intentions so you REALLY and CONSISTENTLY take ACTION (my word of the year). I will help you shed the fear that is holding you back from starting a new career or really growing your existing one. Or to shuck the fear that is making you the best-kept secret in your industry or your area because you don’t have the confidence to tell people how great you are at your craft, or to charge what your skills are worth.  I will help you embrace the stuff you are really passionate about, and make these passions your job, not your hobby. I will teach you how to stop fearing financials (yes, they can be intimidating but I make them simple) and help you start making money right out of the gate so you can afford to grow your business. And finally, I will introduce you to my all new approach to finding ideal clients–I have never taught this new concept in any of my courses before. Oh, wait – there’s even one more thing…I will teach you my top 5 tips, including some new revenue streams and how to set them up, so you can start seeing instant results that improve your bottom line. Whew!It’s going to be exciting!


Through this 6-week course, I will bring you ideas on how to REALLY put things into action that you have been afraid to do, or that you just didn’t know how to do. I will help you finally and passionately move from where you are today to where you want to be in your business and your life. It’s time to stop thinking of “some day” as the day you will finally start making money and being happy and move that day to now!

Many people who have worked with me in Mastermind or my live events and other courses have asked if this is just content they have heard before re-organized into a telecourse and the answer is NO! Not that there won’t be some ideas that I talk about that I have talked about before because some things are just worth repeating. I may reiterate some of my best BIG ideas, but I have written this content completely new for this course. So you won’t want to miss all my great ideas from before, reframed in a brand new way, plus all the amazing NEW content that I have developed just for Build Your Dream Business!

And finally, I have NEVER offered my content at such an incredible price!! Six weeks of jam-packed, life-changing business and life strategies all for less than $500. That’s something like $85 per week, and wouldn’t you gladly pay that price if it really catapulted you into making money like you have dreamed but more importantly help you design the life you dream of?

It’s not really about the money, right? It’s about the experiences, the travel, the feeling of accomplishment that we are all after. So if  you could walk away from this course with even 1 idea that would move you closer to your dreams, isn’t it worth it? And I promise, there are not just one but MANY a-ha! moments in this brand new telecourse.


Join me for this 6-week major jump-start to 2014 beginning January 30. A year from now, you could be living a life you thought was a long way away. The time will pass anyway, but the question is how will you take advantage of your time? Will you spend another year not living up to your potential? Are you willing to take that chance? Take this leap with me. All you have to do is go here to sign up. We will send you reminders, phone numbers for access to the course, downloads of the calls after they happen live, and all the easy-to-follow instructions you need to bring this “Dreamy” Business Content into your life.

Let me be your guide to a business and a life that you love. I am living mine, and it is so worth the work!


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Reality Check Tuesday:How’s that working for you?

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I saw a great article in Oprah’s Magazine the other day by Dr. Phil talking about New Year’s Resolutions. And he had a great question…

If your resolutions from year to year are exactly the same because nothing ever changes–lose 15 pounds, start spending more time with family, open my dream business–don’t you think it’s time you take a hard look at your methods for achieving your goals?

I mean really (in classic Dr. Phil lingo)…How’s that working for you? Apparently, not very well.


So if your goals for 2014 are the same as they were for 2013, there’s a problem. It’s time to get real with yourself. Or maybe just admit that you’re giving lip service to what you say you want, but you must not really want it or you would have done it already. And that’s ok. It’s just time to decide what you DO want.


Just a little reality check Tuesday, thanks to Dr. Phil and me. :)


And in case you missed them or want another shot of inspiration, here are my goals and intentions for 2014. They are far different than last year, thank goodness, and boy am I excited.

Here’s to setting fresh and inspiring to do’s for 2014, cheers!


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Setting my Goals and Intentions for 2014

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Ok, so since this year for me is about a little less talk and a lot more ACTION (can you hear Elvis singing at this moment? I can!), my goals and intentions are going to be a bit different this year.


Did you notice I said goals and intentions, not resolutions? Well there is the first change. I have created a hierarchy of my dreams, resolutions, goals and intentions this year in it’s simpliest form.

What’s the difference you ask?


A dream is a huge idea, a wild fantasy, something that often feels unreachable or that would take divine intervention to happen. To many people, a dream seems unlikely. But for high achievers, dreams are the seeds that lead to major accomplishments.


A resolution is basically a wish. It is a “what” without the “how”. And it is often approached from a negative perspective like I need to lose 30 pounds, or I need to quit smoking, or I need to stop eating gummy bears all day every day. Resolutions are often inflexible and difficult, likely why most of them don’t stick.


A goal is more focused. It is an aim or a desired result that a person plans and commits to achieving. So it has direction and a plan.


And an intention, well that is the exciting one. An intention is a heartfelt alignment of what matters most to us, practiced daily with mindfulness. Intentions can result in a habit. They are based in responsibility and are much more fun, flexible, and easier to achieve because they are rooted in our personal passions and desires, not fears. Plus, they are usually created in positive terms like I intend to live my healthiest year yet, vs. I must lose 30 pounds. See the difference?


If I am going to take major ACTION in 2014, I have to be highly focused. I plan for my mantra this year to be “Lean and Mean in 2014”. So I am cutting the fat all the way down to, 1 Dream, zero resolutions (no time for wishing, I’ve got things to do), 3 Goals and a single, focused intention. I’m calling it my keep it simple, Sister approach to my best year yet!

So here we go…


My Dream for 2014 is to help more people achieve their goals and dreams than ever before…me included.


My 3 goals are:

  1. To Live Life to the Fullest
  2. To Be Diligent with my Revenue Streams
  3. To be Vigilant with my Schedule

And my One and Only intention for every single day of 2014 is this…To Feel Good!


So that seems easy, right? Well I hope so. The idea is to set myself up for success.

So let’s take a closer look at my goals and intention, so you can see what I mean.


First, Live life to the fullest. Well I mentioned this yesterday and I won’t belabor it. I am going to do everything I usually put off and do it now. Fun, Family, Work. I am going to say YES as often as possible. But don’t worry, you’ll see in a sec how my intention will keep balance in place.


Second, I will be diligent with my revenue streams. Here what that means. In 2012 I became hyper sensitive with my expenses, particularly at work but in many ways at home too. This discipline led to thousands of dollars in savings, meeting with my accountant every single week (which I still do 2 years later) and thankfully resulted in a nice cash reserve or “rainy day fund” which takes so much pressure off when business slows seasonally sometimes.


This year is the year to be super focused on our revenues at work with sales meetings, monthly sales goals, brainstorming sessions, a specific schedule for product launches—anything and everything to get our cash flow in tip-top shape. It’ll be hard work, but so worth it! And I’ll do this at home too—I’ve got a house to renovate you know?!?

My firm is thankfully coming off one of our most profitable years to date, so why not “lean into” our success as I love to do and really expand my “making money while you sleep” business I talk so often about. It’s typically not a lack of demand for one’s services that keep your cash flow less balanced than you like, but diligence and consistency on the part of the service provider who gets busy or distracted and doesn’t stick to the plan for earnings that’s the problem. It’s hard to have your revenues out of sight or out of mind when you analyze them each week and I am just the sort of financial minded geek that actually looks forward to this goal. So watch out revenues…I’ve got your number!



And third, vigilance with my schedule. I will be just as attentive to my schedule as I am to my revenues this year. If I am going to fit everything in it that I want, including exercise, rest, and relaxation, there will be no flying by the seat of my schedule this year. But if other than living life to the fullest, the only 2 things I have to focus on are Revenues and my Schedule, my chances are GREAT for super results!


And now for that glorious intention—To Feel Good!

I’m a fan of Danielle LaPorte author of the great books The Fire Starter Sessions and The Desire Map Book. And Danielle says that there is really only one thing that everyone wants and for that reason it should be our only real focus and that is TO FEEL GOOD!

I agree. So my intention for the year is to feel good. This will be my daily litmus test to see what makes it into my schedule, into my tummy and ultimately into my life. Here’s what I mean…


Does it feel good to get distracted and waste time with non-paying tasks like cleaning out your inbox or gossiping with co-workers or friends,and then before you know it, you need to hurry up and bring some money in to pay the bills but you have no real prospects or ideal clients in sight? NO!

Does it feel good to have a consistent approach to new business development that will keep my revenue streams balanced so I have the freedom to spend time on things I am passionate about…YES!


Does it feel good to ignore my schedule, procrastinate, and let a lot of to do’s and obligations pile up so I end up having to give up nights and weekends to complete what I promised people? NO!

Does it feel good to be vigilant about my schedule so I accomplish the 3-5 big things I need to each day leaving time for things I want to do like yoga, biking with my daughter, Family Game night, a date with my hubby, or cooking a fun recipe I’ve been dying to try? YES!


Does it feel good to work all the time, grabbing fast food when I can and skip walking and meditating until I feel tension in my head and neck, indigestion in my tummy and have to stay in bed an entire weekend getting my stress level down and my body back in balance? NO!

Does it feel good to take the time to incorporate the food and exercise daily that I know gives my body it’s peak level of energy so that I don’t have to waste a weekend in bed but can instead travel, try a new restaurant or even mark something off my bucket list on the weekend? YES!!


You see—this “To Feel Good” intention is powerful. Feeling good doesn’t mean filling your body with junk because it seems to taste good at the moment in lieu of making decisions that actually feel good for the long haul. The same goes with work or putting off precious time with those you love most.

So there they are…my Dream, my goals and my intention—top these off with my word of the year ACTION and I know that in 2014 I will be unstoppable.

How about you? Ready to set your goals for the year? Did anything I said here resonate with you or change how you will make 2014 your best year yet? Ready to make your own intention that is a litmus test for your daily life?

Please leave me a comment below and tell me your thoughts. I’m off to enjoy this Fabulous Saturday cooking, playing tennis, painting pottery with my daughter and so much more.


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p.s. Want help from me setting intentions that work, getting rid of your procrastinating ways and taking charge of your own revenue streams in a BIG way this year? Join me for my brand new 6 week teleseries called Build Your Dream Business. Trust me…this time next year you will wish that you had. Go here to sign up or learn more.