So you’re ready to elevate your business. Maybe you’ve followed my business success. Or you want a celebrity brand with diverse revenue streams like design icon Alexa Hampton or the highly accomplished P. Allen Smith who practice many of the same techniques that I do. But you just don’t know how to get from where you are to where you want to be. Do you need a business coach or a Mastermind group to help you get there?
I think anyone who is serious about growing their business needs a business coach, or at the very least a mentor. I am a business coach and mentor and I still have my own coach. No one can go through all the demands and decisions a business requires of them without help, unless they want to go crazy trying to figure it all out on their own. At the very least you need a sounding board – someone to validate your good ideas, and play devil’s advocate too.
And to take it a step further, a Mastermind group allows you to benefit from the mentor AND all the other members. The rewards are exponential. So let’s look at what a typical Tobi Fairley Mastermind Session looks like.
This year my Mastermind Consulting Group‘s focus is Building a Design Business for the New Economy.
Many of you tell us that it’s really your lack of business systems and structure that is holding you back from your full potential and profitability. Well, we kicked off my Mastermind 2014 with a BANG in our February session. I opened up the vault for the first time ever and shared my systems and procedures, including all our forms and checklists that we use to keep our business running like clockwork, even when my schedule includes more than 15 trips outside of Arkansas like it does this year.
P. Allen Smith, my friend, gardening guru, and TV star joined us for a VERY candid conversation about what it takes to keep his empire running – including his exquisite Moss Mountain Farm with a staff of over 40 people, 3 nationally syndicated TV shows, tons of speaking engagements, private garden and landscaping clients, product lines, all the while working on his 7th book. Yes I said 7th! He was so inspiring and I had some major ah-ha moments myself during his talk, particularly when he shared with us what a typical day looks like for him.
I also brought the amazing, funny, and charming Alexa Hampton to Mastermind. She gave an inspirational talk on how she has modernized her design business – the iconic Mark Hampton Ltd. – for today’s economy and consumer. She is a savvy businesswoman, in addition to a talented designer. She spoke about going after licensing deals, how she did it, and what made her successful. And she shared with us the work and ideas that went into her two gorgeous and information-packed design books. And Alexa graciously shared how taking her systems and putting them to work in your business can help you build a dynamic brand of your own.
Members of my Deluxe Mastermind Group (which means they stay on for Day 2 to strategize and workshop their particular business challenges) got access to my personal business coach that I have worked with the last 4-5 years, the one who has been so instrumental in helping me get to where I am today. And as a group we designed additional revenue streams, defined or redefined niche strategies and 2014 goals, and answered all the burning questions facing creatives today. This session was invaluable and the feedback from our members for all the February sessions and speakers was off the charts.
So are you thinking that my Mastermind Consulting Group sounds like a fit for you? Then head over to the consulting page of my new website and check out my Mastermind video and all the program details.
You can start Mastermind any time and your membership will run for 12 consecutive months. Our next live on-site session is going to be in Bentonville, AR, at the chic and stylish 21c Museum Hotel. Come in early enough for our AMAZING museum tour of Crystal Bridges. The brainchild of Alice Walton, daughter of Wal-Mart Founder Sam Walton, the highly acclaimed Crystal Bridges is the largest collection of American Art in existance and the stunning architecture was designed by Israeli architect Moshe Safdie and is nestled into the picturesque Ozark Mountains of Northwest Arkansas.
We’ll begin the event with an amazing tour of the Crystal Bridges Museum on the afternoon of June 9, and a reception at the museum immediately following with a Fantastic Keynote speaker.
The content theme of this session is Media and Marketing for the New Economy. On June 10, my team and I will help you navigate marketing, PR, social media, and video to help you promote your business like NEVER before! Did you hear that? We will teach you how to bring video to your business, and I think video is THE business tool of the future.
We have another A-list group of speakers and experts joining me. Libby Langdon (of The Daykeover), whose House Beautiful cover I’m sure you’ve seen recently, will be offering her amazing guidance to our Deluxe members on June 11, helping them refine and improve their on-camera skills.
And then in September, Mastermind will be in Dallas,TX at the Rosewood Crescent Hotel! Our content theme is Making More Money in the New Economy. We all want to do that, right?! So we’ll bring you cutting edge ideas and new revenue streams to help you achieve that goal! I know we’ve been talking new revenue streams for a while, but this will be the session where we roll up our sleeves and map out exactly which areas are right for your business and give you the first 3 steps to move you into action before the end of 2014. And remember, we will do a deeper dive on this topic for our Deluxe members on Sept. 17, and I guarantee you that THIS is the year to upgrade to that level if you haven’t already. The contacts we are delivering to you at the deluxe level this year will open doors for your future revenue streams that you can’t even imagine!
And if all this content weren’t already life-changing, you get monthly telelcalls with me. Here are our topics for the rest of 2014.
- Feb. 25: Tips of the Trade…Crafting a Pitch for Print Media, Television or Licensing Partners
- March 18: Pulling Back the Curtain…the Reality Behind the Polished Façade of Nationally-Acclaimed Designers
- April 15: Which Social Media Platforms are Right for Your Brand
- May 13: Branding with a Purpose…How to Turn Your “Why” into Your Brand Identity
- June 17: To Blog or Not to Blog in the New Economy
- July 15: Is Niche Enough? How to Stand Out from the Competition to Connect with Your Ideal Client
- Aug. 19: Pay Yourself What You Really Deserve
- Sept. 9: Stay Healthy and Make a Profit
- Oct. 14: Entrepreneur S.O.S.: Handling the Pressure of Running a Small Business
- Nov. 18: The Progression of a Design Career…How I Got Started and What I’ve Learned
- Dec. 16: From Schlepping to Superstar; Adopt the Consulting Mindset to Increase Profitability
So if you want to catapult your business into success this year. If you want to network with key business celebrity and experts. If you want to surround yourself with like minded peers in the industry to help hold you accountable to reaching your goals. And you are looking for a business coach or mastermind group, I hope you’ll consider joining my Mastermind consulting group today.
And to make it even more enticing, why not make MONEY for recommending that your friends and colleagues join you in this dynamic group! My newly-revamped Affiliates Program will give you money for recommending my events, programs, and products! For anyone who enrolls in one of my signature events through your affiliate link (Designer MBA, Design A-to-Z, or Think Tank), you will receive $300. For anyone who signs up for one full year of e-coaching through your link, you will receive $100. And anyone who signs up as a NEW Mastermind member, you will receive $1,000! Just click the link here to learn more and to register for your link and a badge for your website/blog!
You can be an affiliate even if you aren’t a part of our great Mastermind group.
Thank you for allowing me to share my excitement for our program with you. I know some of you only want to hear my design ideas, but I would be doing a disservice to all those that want to join us in making a big leap in their business this year if I didn’t sometimes share all we have to offer.
And if you have any questions about the Tobi Fairley Mastermind program or any of our consulting programs or events that you can’t find the answer to on our website, please email us at email@example.com so we can help.
Happy Sunday, Y’all.