Posts Tagged ‘Coaching’

Designers: It’s Your LAST Chance to Get My LIVE Designer MBA Course Ever!

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Hey, Designers! Have you been thinking for quite some time about taking my very popular, life and business changing live course, Designer MBA but just haven’t made the leap? Well, first of all it is AMAZING! This course is a giant game-changer for designers at all levels. It’s so good we have had several people take it as many as 3 times and it’s so jam-packed with fantastic content they learn something new every time. And that’s partially because we are constantly updating and adding the latest and greatest business advice and foundational tools I have in my arsenal to make sure that each session of Designer MBA makes the biggest possible difference in your business.

There are many designers out there who have taken lots of designer courses and seminars and they tell me time and again, “Tobi your Designer MBA is amazing. It’s the real meat and potatoes of running a creative business!” and though these people say they get good nuggets from many seminars they take, mine is like a smorgasbord of content and that once their head stops spinning from the sheer amount of fantastic content, putting these ideas into practice changes every single part of their business from how they work, to helping them finally charge what they are worth, to finding their ideal client and so, so, so much more!

So if you have seriously wanted to work with me on this content, live and in person, now is your last chance. Seriously, I am not planning on teaching this live course again…ever! And that’s not because I don’t love this content or don’t think it’s valuable. I think every designer in business today needs this content and it really applies to any small business–not just designers. It’s especially great for other creative businesses. I have seen those who have taken this course leap frog a lot of their competition and reach major goals that were only dreams previously.

But if you follow my blog, you know I am moving in the direction of some big dreams myself, including new ideas and lots of exciting launches I have been wanting to put out in the world for a while and so I am ready to retire the live version of Designer MBA and move into some other things that have been sitting on the back burner in my life. As I know you well know as an entrepreneur, there are only so many things you can offer at once. So my beloved live version of Designer MBA will be just a memory soon but at least a memory that connects a lot of attendees like a big ole family!

So is Designer MBA right for you? Do you want to be a part of the designer MBA live family?  How can you decide if you should attend? Well If there is one thing I’m asked over and over, it’s how to charge for your services as an interior designer. Too often we don’t have the confidence to ask for what we are worth or even know those numbers are possible – or we’re just not sure that anyone will pay us a large fee, although we haven’t even tried to see what the market will bear. And charging what you are worth is only one small part of the Designer MBA curriculum. We cover everything from how to pay yourself 6 figures or more, whether you should hire or grow or outsource (hint: I am outsourcing more than ever before), how to create additional revenue streams so you can reach financial freedom, how to prove your value to your clients so they will pay you 5 and 6 figure design fees, how to increase cash flow and profits to have your best year ever and much more.

If you aren’t making the salary you want, if you aren’t getting the type of clients or budgets you want, and if your business is causing stress or worse, burnout, then you must join me at Designer MBA, a business education for design professionals and creatives, held May 16-17 at Thermador’s incredible Design & Experience Center in Irvine, CA!

In these two days, we’ll also talk about how and where to find your ideal client, how to make your firm lean and mean (and that means making more money with ease), strategies for marketing yourself, and how to really understand your financial health! I open my own books and tell you exactly how I charge and how I run my business. There are NO secrets.

And speaking of secrets – you’re going to see some super-secret new products from Thermador while we’re at their headquarters. They’re even going to show you how all these “secret” products work with a tasty and fun cooking demonstration the evening of May 15! With that, and the fact that you’ll earn .8 CEUs from all of my content, this is one of the most valuable Designer MBA events I’ve ever held!

At Thermador’s amazing Design & Experience Center, with my friend and MBA attendee Laura Lee

So if you want to learn the tips and tools that have transformed hundreds of design businesses across North America, this is your only chance to get this valuable content from me in a live setting again.

Here’s what a few of my Designer MBA attendees have to say about the course:

“I just gave a proposal presentation today for DOUBLE my fee from last year! I would have taken much longer to have gotten to this point in my business if it wasn’t for you! Thanks for helping me to stop leaving money on the table and start charging what I am worth” – Michelle Lynne, Michelle Lynne Interiors Group

“Tobi is so generous with her time and her knowledge. I walked in frightened about the future of my business. I walked out a confident designer! I have the tools to restructure, and I am rebuilding for success.” Alison Johnston

“When we first started working with Tobi in Designer MBA , we remember her saying this could be the year we get our first 6-figure design fee and we laughed to ourselves and thought ‘in our dreams’. Well you were right Tobi, and with your help we now have dream clients with big fees and multi-million dollar furniture budgets. Thanks to your classes we feel confident submitting the right fees and charging what we are worth. We just wanted to say a BIG Thank You! We wouldn’t be at this point without all the knowledge we gained working with you.”  -Jennifer Binion and Zeb Grant, Binion & Grant Interiors

“I would have paid twice as much for the results I have already reaped!” Suzy Watkins

Again, Designer MBA will be held May 16-17 at the Thermador HQ in Irvine, California and I want YOU to join me there! It’s your last chance to experience this amazing content live with me so I can help you kick your business into high gear and get ready to achieve the success you’ve always dreamed of! Click here to learn more and to sign up.

I hope to see you in California next month!

xo,

 

 

 

 

 

 

The Joy of Saying YES to Yourself!

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How many days do you give yourself permission to follow your heart? To listen to your body? To be in charge of your own schedule? When I am consulting with other business people and creatives, I call this driving the bus. And it sounds great, doesn’t it. Many of us want to yell “Hell yes I am in charge of my own life!” but how many of us really are? Probably very few.

We are taught from a very young age that someone else is in charge of the “rules.” We are expected to meet other peoples’ expectations and deadlines and parameters. We learn that we “should” do a lot of things and that we “have to” be a certain way or check certain boxes or finish certain activities to be accepted, successful, popular. We learn that life is all about achievements and belonging instead of following your heart or your gut.

There is a lot of lip service these days given to being authentic, to “you doing you.” But I don’t feel like we give ourselves or others permission to really do that. And I have to tell you that I am over this masochistic way of living. It takes a toll on your physical and mental health but especially your happiness and joy. I have been a rule follower for about 45 years now. But I am tired of following the rules someone else created for me, or worse, that I set for myself based on achieving some level of success or attaining the approval of others – my family and society.

Whether your personal set of rules and expectations come from your parents and their core beliefs (this is where most of us start our rules), from society, from your professional industry, from your political affiliation, or just from your own super-high standards like I have, it’s time to challenge those rules, to dig deep and have the courage to design a life that really brings joy. It’s time to say YES to ourselves.

I want this more than anything for my daughter. Recognizing now that I am a recovering workaholic – addicted to work and achievement – I have a lot of wisdom to share with her about what an authentic life looks like. I know that no amount of success, accolades, awards, or accomplishments really feed your soul. And trust me, being on this sort of hamster wheel is exhausting. I’ve learned that the things that are truly meaningful in life are about connection – true connection with those you love plus loving and accepting yourself and a whole lot less proving, hustling, and trying to work our way to some level of happiness. Working your way to Joy just doesn’t happen long term.

So as you may recall, I have two resolutions this year – yes only two. That is saying a lot, because this major goal-setting, workaholic mama is crazy about goals and resolutions. I have had years where I had 10 or more. Geez! How did I think I could focus on 10 things at once?!? But this year my two resolutions are find more joy and love myself more.

And loving myself more means saying YES to myself. So what does that mean? It means when I feel like lying in bed all day on a Saturday or even on a Tuesday morning…I say YES and rearrange my schedule! It means when I feel my gut and my neck get all tense and tight because I have committed to something that I shouldn’t have and I ask myself if I can back out of it…I say YES and I make the call to un-commit! It means that if the old version of me is saying I “should” be accomplishing my next big goal or dream and my authentic self says I just want to lay low for a while and rest…I say YES! Saying yes to yourself takes courage. It means ignoring FOMO or “the fear of missing out” in exchange for putting your health and wellbeing first. It means taking a chance that someone will be mad at you, disappointed, or that they will forget you or not ask you next time and that’s scary. But it’s also empowering.

Most of us, especially women, spend a lifetime denying ourselves and our wishes in exchange for doing what makes other people happy. Especially in the South, we are taught to be quiet and look pretty. We are taught to go along with what other people want and don’t make anyone feel uncomfortable. We are taught to say yes to everyone and everything but us. We are taught the “responsible,” “admirable,” “appropriate” thing to do is what other people want us to do, or what we said we were going to do. We are not supposed to change our minds. In many ways, we are not supposed to be honest. We are not supposed to cause a problem. We are supposed to suck it up and do what makes everyone else feel good. And I am here to tell you that doesn’t equal health and happiness. That is not a recipe for joy.

So what would it take for you to stop telling yourself you have to, should, must, ought to, promised to and all those other absolutes you are pummeling yourself with, and start saying yes to your heart, your body, and your mind? What would it take for you to have the courage to say I thought I wanted that, but now I want something different? Or to say, that was great for a season of my life but now I am in a new season? Or as Maya Angelou said, when I know better I do better? What would give you the guts to do better with being kind and honest to yourself and saying YES to what you really want?

I know it’s hard, but it’s oh-so worth it. Be true to you before you commit to anyone else. Keep your word to yourself about what is right for you and what you really want. We’ve heard it so many times and it’s so hard to really believe, but life really is short. And it’s way too short to live a life that you dread every day or that sucks the life out of you on a regular basis.

We are supposed to feel good every day. We are not supposed to be constantly exhausted, stressed out, and overworked only leaving the miserable, grumpy, tired, and depleted version of ourselves for our families to deal with at the end of every day. If you are feeling that way on a regular basis, something is wrong. I’ve been there. And I am so happy to be in a much more relaxed state these days. I’m sure my family is happy about that too! (wink)

If you are creating a ridiculous schedule where your life is so full of noise and very little peace, how can you ever even hear your body or mind when it’s screaming at you that you’ve had enough?

Listen to yourself. Love yourself and say YES to yourself. Remember that no one ever says on their death bed, “I wish I had worked more” but most wish they had followed their hearts.

You deserve it.

Joyfully yours,

 

 

 

 

 

 

5 Tips for Solving Customer Service Issues

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We ALL make mistakes, it’s the nature of the business. But it’s how you deal with those mistakes that can make or break your company. And yes, maybe the customer was at fault or maybe the contractor or subcontractor is the one who created a huge mess, but none of that matters.

Playing the blame game will only get you in a bigger mess with your clients, so don’t start doing that. Your job is to remember the customer really is always right – or at least they need to feel like you’re going to make it right for them! Because the way you deal with mistakes is going to decide if your client is reasonable, AND how they are going to talk about you in the future…to other prospective clients! It’s that important, so always make it right.

So here are 5 things to do to get those customer service issues nipped in the bud:

1. Stop, listen, and ask questions. Yes, you have to really really really listen to them. What are they really upset about? What is the issue and how did it happen? Sometimes your customer wants to just vent and get it out of their system, so do not interrupt, do not try to give them a solution too soon. You want to let them feel like they have been heard completely and fully. If your client is more uncommunicative, you need to be the one to reach out and to get to the bottom of what the problem is. But be sure your tone of voice is caring and concerned, not like you want to interrogate them.

2. Think about things from their point of view. It’s oh-so-easy to just think your client is high-strung and way too demanding, but that won’t help anything. Think of it from their point of view. This is a lot of money for them, it’s one of the most personal places in their lives (namely their house) and they are worried about every aspect of it. They want it to be right, just like you do.

3. Apologize sincerely. You need to apologize fully and completely – don’t do any halfway or passive-aggressive apologies. People see right through those immediately. Again, you want them to feel that they are being heard and understood. If it’s your fault, take that hit and accept the blame. People really respect someone who can stand up and say “I did this and I apologize.” Too many want to hide behind someone else or just not accept that they did anything wrong. Don’t be that person. And if someone else is really to blame, the buck still stops with you. So you can say “I am so sorry this happened,” even if the contractor is the one who made the mistake. Just don’t throw anyone under the bus (especially your own team members) and don’t start pointing fingers. When emotions are high, that does not help.

4. Don’t get angry. Yes, clients can make us all mad, but we have to be the person in control in any confrontation with our clients. They are already stressed and uptight about spending money and allowing someone else to have control in their homes. So they probably aren’t going to react the way they normally would in any stressful situation that comes up. You have to be the calm, cool, and collected person, even when you want to scream. So do whatever you have to do to stay calm – count to 10, step outside for a second, think about fluffy kittens. If you get angry, it will only escalate the situation and that isn’t going to help at all.

5. Do what you have to do to make it right – and FAST. Sometimes, you’re going to have to eat the cost of that $5,000 sofa. Or you’re going to have to have someone re-hang all that wallpaper at your expense. It is what it is. But think about it this way – if you spend $5,000 now, you may have a client for life. Or at least a client who will tell others how amazing you are. So think of it as a marketing expense. Communication is KEY. Like it always is. This is the time to really over-communicate what you’re doing, how you’re doing it, and when a solution will be ready. You want the customer to really feel that you’re resolving everything as quickly, efficiently, and painlessly as possible for her. So be sure you tell her that.

And yes, I know there are some mistakes or issues that are SO big that a client may not be appeased with anything at all. But it’s still better to try to make it as right as you can. Send them a note, email them, call them – even if they’ve said they want to cut ties with you.

It’s better to have tried and let them know that you do care. Most clients will come around eventually – but you have to do the hard work to get them back into a good place.

If you follow these steps, you should be able to smooth over any bumps in the road for your customer service!

xo,

 

 

 

 

 

The Joy of Loving Your Work

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Today was an amazing day. So amazing, I forgot to post my blog this morning because I was shooting my home for an upcoming issue of Traditional Home. Days like today are the fun days. You know, the days that it feels like you’re living in your sweet spot!

And I’ve talked about my word of the year for weeks now in my 52 Weeks of Joy series. I’ve mentioned how I’m rediscovering or creating new joys in my life. It’s a daily practice. But believe me, it’s not as easy as it sounds. There are dozens of reasons every day or at least every week that can bring you down if you aren’t vigilant.

One place where it can definitely be challenging to find joy is in our work. Most of us spend more time each day at work than doing anything else. So it’s really important to our happiness and well being to make sure that our job brings us joy many more days that not.

All of us have had times when the joy of what we do is drained right out of our workdays thanks to deadlines and stress. It can be hard to get motivated enough to get out of bed when your work isn’t inspiring you. And even though I am passionate about the work I do, I can’t tell you the number of times over my 18 years in business,  when I’ve thrown my hands up in the air and said, that’s it, I QUIT! Just shut the doors, we’re done! And when we add on top of that our responsibilities at home, it can really get overwhelming.

So if you are feeling burned out, drained or overworked, or if you can’t remember the last time you felt like you were working in your “sweet spot”, then it’s time for you to commit to finding joy in your work. Sometimes the problem is that your job or industry has changed due to factors outside of your control and you may start to ask yourself why you continue to do this job everyday. And believe it or not, that’s a good thing. When anything in your life is so painful that you are motivated to make a change, that’s exactly when something amazing is going to happen!

So what steps do we take to put that joy back or maybe find it for the first time? Well as problematic as it can be to watch all those fabulous photos, amazing destinations, and incredible projects everyone is posting on social media because it makes us envious or think that we’re doing something wrong, it can also be motivating. Yes, “Comparison is the thief of joy”, but it can also light a fire under you to make your life what you dream it can be. I do turn to Instagram often for inspiration including ideas for what I want in my life especially in the way of travel with my family.

So if you’ve lost the happiness and passion you had for your business, what can you do? I have some ideas for you:

First, stop everything for 10 minutes today. I want you to turn off your phone and your email and shut your door. Then I want you to get a piece of paper and a pen, and I want you to write down why you got into this business in the first place. And do not get up until you have a reason that isn’t “I want to make money.” Because you could do ANYTHING to make money. You could probably do a lot of things that didn’t have the amount of aggravation and stress you’re feeling right now.

What was it? You need to get back to whatever the motivation was for your business, and rediscover it so you can bring back your joy!

You may also want to remember what positives you get from your business. What 2 or 3 things do you love about your business? Maybe you like the freedom of your schedule. Maybe you like not answering to a “boss.” Or maybe you like being in charge of your destiny – whatever it is, you need to write those down and remember them, too.

You know what else is really the enemy of happiness? Being overwhelmed. That’s why I wanted you to create a moment of zen, without phones or distractions, to focus on what is important to you. I wanted you to stop the “overwhelm” for just a few minutes or better yet a few minutes every day with meditation or yoga. That is definitely working for me this year!

When your to-do list seems as long as the Great Wall of China, taking that first step on the wall can seem like an enormous and almost impossible task. But that one step is everything. If you can focus on one goal, one task, just one step, it can really help you take action. Taking action, even a small one, is really motivating. It’s an accomplishment, and that can really help you keep going.

Remind yourself of any successes you have in your business too! I’m guilty of not doing this sometimes myself. We get so caught up in grinding away at everything we have to do that we forget to stop and say “Hey, I just did a BIG thing there!” Maybe you want to make a list on a white board where you can see it all the time. Or maybe you want to even set a reminder to have a glass of champagne when you get home. However you have to do it, set a routine to celebrate all of your accomplishments, your JOYS, from small ones to really big ones!

And finally, be sure you are finding inspiration for yourself. Inspiration really does lead to joy! So if you need to go to a museum, or read a book, or take a day trip somewhere, or go to the spa when you should be working so you can relax enough to be inspired, then do it! I suspect that inspiration and creativity were one of the reasons you listed for why you got into this business in the first place, so find ways to bring them back into your work life.

Here’s to us all having more days in our “sweet spot” this year!

Joyfully yours,